Developing Business Proposals and Obtaining Deals in the SEA Market


In today's competitive business environment, your ability to write powerful proposals could mean the difference between success and failure of your business. When government agencies and large corporations need to procure products or services, they often release a Request for Proposal (RFP), a formal document outlining their needs. To bid for the job, you must submit a proposal, which will explain how your company would meet the client's needs and should convince the client to hire your company instead of a competitor. This module hopes to shed some light on creating and presenting a winning proposal.


Below are the objectives for this module:

  1. To describe how the proposal fits into the overall RFP process
  2. To describe what clients expect to see in your proposal and attachments
  3. To explain how to present a proposal to clients


The following topics will be covered

  1. Introduction – What Is a Business Proposal And Why It Isn't the Same As a Business Plan
  2. Steps to a Winning Proposal
  3. Components of a Proposal
  4. How to Price a Proposal
  5. Presenting a Proposal And Obtaining Deals


This course will be done entirely online with animation, videos, comparative tables and charts, as well as quizzes


For executives representing SMEs who are considering to invest or sell into these markets

Enroll now

If you have further enquires or clarifications, please contact 6701 1132